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The S.O. What! Ambassador Program
(S.W.A.P.)

Empowering a Community of Youth Leaders Living and Spreading the S.O. What! Message of Resilience 

 

The S.O. What! Ambassador Program (S.W.A.P.) is a powerful, year-round leadership and resilience-building initiative designed to shift the mindset of youth and empower them to rise above their circumstances and make a difference in their world. Ambassadors develop confidence, communication, and leadership skills while turning personal challenges into purpose-driven action in their schools, homes, churches, and communities.

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Ambassadors don’t just attend workshops—they live the message. They represent what’s possible. By actively sharing the S.O. What! mindset and lessons, Ambassadors inspire others to eliminate excuses, overcome obstacles, and take ownership of their lives. It’s not about perfection—it’s about progress, impact, and showing what resilience looks like in action.

What S.O. What! Ambassadors Do

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  • Actively Participate
    Ambassadors show up and engage in monthly outreach events, dynamic workshops, and leadership experiences that challenge and grow them.

  • Inspire Others
    By sharing their journeys, Ambassadors uplift those around them and help others recognize their strength beyond struggles.

  • Take Action in Their Communities
    Through meaningful service projects and courageous conversations, Ambassadors model resilience and lead by example.

  • Engage with Fellow Ambassadors
    Ambassadors become part of a supportive network of youth committed to growth, accountability, and collective success.

  • Spread the S.O. What! Message
    In schools, online, and throughout their communities, Ambassadors demonstrate how to turn setbacks into comebacks.

  • Develop Leadership & Public Speaking Skills
    Ambassadors gain confidence and skills to lead, speak with impact, and mentor their peers.

  • Give Back & Serve as Role Models
    By encouraging younger students and representing their communities with pride, Ambassadors lead with integrity and purpose.

  • Challenge Themselves & Grow
    Ambassadors stretch beyond their comfort zones and embrace opportunities for growth with courage and support.

  • Adhere to the S.O. What! Code of Conduct
    Ambassadors uphold respect, accountability, and resilience in everything they do.

​​What S.O. What! Ambassador​s Gain

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  • Exclusive Leadership & Resilience Training – Monthly workshops, lessons, and activities designed to strengthen your confidence, communication, and problem-solving skills.

  • S.O. What! Swag Pack – A t-shirt, hoodie, wristband, and more to showcase your ambassador status with pride.

  • Opportunities to Lead & Inspire – Speak at events, mentor younger students, and be a voice for resilience in your community.

  • Recognition & Rewards – Certificates, shout-outs on social media, and eligibility for special awards and scholarships.

  • Community & Networking – Connect with like-minded youth leaders who are committed to growth and impact.

  • Personal Growth & Confidence – Learn how to overcome fear, eliminate excuses, and take action toward your dreams.

  • Exclusive Access to S.O. What! Events – Invitations to workshops, special guest speaker sessions, and leadership retreats.

  • Service & Volunteer Opportunities – Get involved in meaningful projects that create real change in your school and community.

  • A Powerful Support System – Be surrounded by mentors and peers who believe in you, challenge you, and celebrate your success.

  • A Stronger Future – Gain skills and experiences that will help you in college, careers, and beyond.

Who Can Apply? 

We believe that leadership is about character, not status. That’s why the S.W.A.P. is open to all youth who demonstrate a commitment to growth, resilience, and making an impact.

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Eligibility Requirements​

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  • Ages: 2025 enrollment is currently closed. Click the application below to be added to the waiting list for the nextWatch for upcoming enrollment opportunities.

  • Commitment: Able to commit to at least one year of active participation with the hope of always being a S.O. What! Ambassador

  • Character Traits: Resilient, motivated to grow, open to learning, and eager to inspire others

  • Diversity & Inclusion: We welcome youth from all backgrounds, including those from low-income or single-parent households, those who have faced adversity, and anyone looking to step up and lead.

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APPLY HERE

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This Isn’t Just a Program—It’s a Transformation.

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Meet the 2025 S.O. What! Ambassadors

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© 2021  The S.O. What! Foundation | All Rights Reserved. | P.O. Box 754597, Memphis, TN 38175 |

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